Made to Stick by Chip and Dan Heath
“If you want your ideas to be stickier, you’ve got to break someone’s guessing machine and then fix it.” – Chip Heath, Made to Stick
It’s hard to be successful if you can’t communicate your ideas effectively.
Luckily the book ‘Made to Stick’ has a proven system for communicating ideas effectively. Here are a few actionable takeaways:
1-Page PDF Summary of Made to Stick